What are Facebook Shop Collections?
Facebook Shop collections are, as the name implies, as collection of products in a business pages' storefront.
1. Business Page
Navigate to your Facebook business page.
- Pages Icon
- Search
- Direct URL
2. Shop
Go to your shop.
You must have a store setup for this to work.
Go to "All Products"
3. Collections
Collections are listed at the top of the page. Collections are required for Facebook Live Shopping.
If you have the right roles you can manage collections from the upper right corner.